How Our New Website is Helping Us Take Flight
Modern functionality meets purpose in SFB’s brand new website.
We’re on mission. And we have been since 1971. Orlando Sanford International Airport exists to bring convenient air travel to passengers and economic value to Central Florida.
More than ambitious words, this mission is the purpose behind everything we do. It’s the heartbeat of SFB.
Back in 2015, we reached an important decision. To fulfill our mission and to better serve our passengers, we first had to better ourselves. For us that meant an onsite expansion project, which you’re probably familiar with. But you may not be familiar with some other improvements we made.
New Website Launch
Starting in mid-2018 and wrapping up in early 2019, we reworked our brand and launched a new website.
The branding process helped us get back to our roots, while also establishing design and copy guidelines for the website. The idea is that we’ll always sound and look like ourselves, Orlando Sanford Airport.
The new website is a complete overhaul and redesign from our last site. We’re excited to announce it’s totally responsive, meaning it functions seamlessly on any device—smartphones, tablets, laptops, or desktops.
Designed and developed to be functional in this modern age, the site was built with your needs in mind. Whether you’re a passenger or doing business with the airport, finding the information you need is intuitive and easy.
We also boosted your user experience (UX) with interactive maps. Visit the Home page to see Central Florida’s top attractions in close proximity to SFB. Drag the map or click on an attraction to learn more.
Similar functionality exists on the Destinations page. Easily view all the destinations we fly to, from North and South America to Europe.
Last but not least, our new website includes high resolution photography and user-focused content.
Looking to the Future
In this digital age, it’s hard to overstate the importance of a modern, functional website. It’s more than an information center—it’s a marketing tool. And we believe it will continue to improve our brand reputation and increase awareness of our excellent service to domestic and international passengers.
Thanks to our website, we’re excited to bring more convenient air travel to passengers and more economic value to Central Florida. Interested in checking out the new site? Go exploring today.